Three days of collaborative brand exploration. Two hours of creative clarity each day. One bold, badass strategy for your service-based business.
From what you offer to how you give back, your business is making a powerful impact on your clients, your community, and the world.
But in the back of your mind, you’re wondering:
What am I missing?
Because no matter how many clients you serve, figures you hit, or income goals you reach…
You have a million ideas for what move to make next, but figuring out which direction you want to go in has you locked in limbo.
How can you possibly get clear on the future if you’re stuck in indecisive overwhelm?
Your grit, determination, and passion have gotten you this far.
Understanding how to move forward, though, requires connecting back to the foundation of your brand.
So you’re crystal clear on who you serve, what they want most, and how you resonate with them.
So you can deeply connect with your audience, communicate what they need to know, and show them how you’re different from all the rest.
Without it, you’ll keep doing exactly what you’re doing—and keep feeling stuck.
How you ask?
By crafting your one-of-a-kind brand strategy.
Your brand strategy is the roadmap to who you are, where you’ve been, and where you’re going. With it, you’ll be ready to make empowered decisions about the future of your business.
No limbo. No indecisiveness. No second-guessing.
Just the confidence to let your creativity flow, step into your role as visionary CEO, and make big moves (and make more money, too). Because you understand your brand like no one else.
As the founder of Sweet Daddy Designs, I’m honored to craft dynamic, strategic, and disruptive brands. With 7 years of experience and countless stand-out brands crafted, I take brand building seriously.
It all starts with my signature strategy process. Throughout our three days of collaboration, I’ll guide you out of chaos and into clarity. Because you can’t rebel against the system if you aren’t clear on how you’re different.
My no-bullshit approach might mean facing some hard truths about your business. But the clarity you’ll get? That only comes from having an expert on your side.
We feel extremely confident that we will be able to launch our brand with standout visuals and a compelling tagline and hook.
A three-day collaborative workshop to clarify your foundation, craft your positioning, and map out what’s next—all guided by an expert brand strategist.
On day one, we’ll define your purpose, mission, vision, and values. These internal markers mold your brand’s culture and reputation.
Day two is all about understanding your audience and why they should choose you. We’ll discover what makes you stand out from the crowd.
Time to dive into your brand’s personality, voice, and message. We’ll filter it all through our archetype framework, so you can see exactly how your message will resonate with your people.
The Brand Strategy Workshop is custom-quoted to meet your specific needs, with pricing starting at 6K.
Three, two-hour intensives with you and relevant team members
Guided discussion to define your brand’s foundation, position, and expression
Deep dive into your brand’s differentiators, values, shortcomings, and successes
In-depth strategy guide
I’ll conduct 3-5 interviews with previous and potential customers for a deeper understanding of your target audience. You’ll receive a polished PDF with summaries of each interview, highlighted phrases to apply to your copy, and specific insights into your ideal customer’s thought process. Starts at 2K.
Prefer to meet at your headquarters rather than virtually? I’d love to craft an exclusive, in-person workshop event for your business.
We're usually booked at least 1 month in advance so it's best if you schedule a discovery call now to get on my calendar as soon as possible.
Yes! Payment plans are always available, depending on how far in advance you book. Full payment needs to be made one week before the workshop.
The tangible deliverable of The Brand Strategy Workshop is your custom-built strategy presentation, which we’ll work through over our three days together. You can also add on an In-Depth Strategy Guide, Voice of Customer Research Insights, or both depending on your needs and budget.
The intangible impact of this workshop is the clarity you’ll have about your brand. That clarity empowers you to be more creative, communicate with your audience clearly, and make decisions with confidence.
Brand Strategy Intensives are the two-hour mini version of this service. They’re best for newly founded businesses that want to start on the right foot.
Since each business has unique needs there really isn't a one size fits all price. The price will be determined during the discovery call and details will be sent over in a proposal.
If you only need a logo, then you don't want a brand, you want an image. I suggest getting photography done instead.
The work you do is important. You’re in the process of changing the game for your industry and want a brand and website that matches your energy.
We’ll focus on your unique positioning then build a disruptive brand around it.
Gone are the days for cookie cutter brands that follow the norm. Your brand was meant to break the status quo and we’re here to guide you along the way.