BLK Rose Candle
Brand Strategy & Identity
BLK Rose Candle creates premium candles that share Black stories, Black history, Black culture, and most of all Black Excellence.
Positioning Statement
For candle lovers searching for a socially conscious brand willing to go the distance - BLK Rose Candle provides customers with premium everyday candles that fill roomy spaces with long lasting memorable scents.
Brand Purpose, Audience Persona, Competitor Audit, Positioning Strategy, Brand Persona, Core Message, Brand Story Framework
What We Do
We create premium hand crafted candles that celebrate Black excellence.
How We Do It
We’re a Black owned candle company that’s focused on changing the status quo. We share Black history, invest in Black education, and hope to build a curious community.
Why We Care
We believe in celebrating and representing a culture and history that has often been forgotten and overlooked.
