Stephanie and I had been working together on a retainer for a couple of months for The Social Media CEO when she introduced the Social Superlatives idea to me. And of course, I was stoked! Her idea was to create a 60’s ivy league inspired brand that could actually give social media managers the tools they would need to skyrocket their business and turn into master strategists.
Her idea was good. Like REALLY good! We spent time working through her idea, she, of course, had a Pinterest board with all her favorite styles and vibes put together and from there we got to work.
We created a color palette, primary logo, secondary logo, brand marks, and sales pages for her course.